Todd Cohen, sales culture expert, produces training videos for Bowie, MD-based Crockett Facilities Services

Philadelphia-based sales culture expert and keynote speaker Todd Cohen has completed a series of “virtual sales team” training videos for Crockett Facilities Services, a mechanical and HVAC (heating, ventilation and air conditioning) contractor providing facility management, operations and maintenance, and HVAC services to government and commercial customers in eight states, including Maryland, Virginia, Washington, D.C,, Pennsylvania, New Hampshire, Florida, Georgia and South Carolina. Crockett’s vice president, Mark Crockett, (pictured) also appears in the videos to underscore important elements of the training for his team.

Cohen provided live in-house workshops on sales culture for the management and leadership team at Crockett, but to reach the entire workforce with practical training on becoming more effective as a virtual sales team, Cohen and Crockett engaged the Professional Podcasts Division of the Lubetkin Media Companies to produce video versions of the custom training program for distribution over Crockett’s SharePoint internal communications platform.

The video training program enables Crockett to roll out the important sales culture messages to its widely dispersed workforce without the expense and logistical challenge of bringing employees to an offsite meeting far from their work locations.

The training program, which is proprietary to Crockett, consists of five video modules and workbook exercises developed by Cohen to emphasize the key practices critical to effective sales culture.

Professional Podcasts produced the videos on location in Baltimore and Bowie, MD, and also created a custom video montage introduction for the video series using images supplied by Crockett.

You can see the video introduction in the player here.

For more information on Todd Cohen’s sales culture workshops and keynote speeches, visit Todd’s website.