Professional Podcasts Introduces Short Social Media Videos for NJ/PA Small Businesses and Individuals at

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News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts/Lubetkin & Co. Communications
+1 (856) 751-5491 or


Award Winning Cherry Hill Video Firm Offering Short
“Social Media Style” Elevator Pitch Video Podcasts

CHERRY HILL, NJ – June 11, 2010 Cherry Hill-based Professional Podcasts LLC, the award-winning video and multimedia production subsidiary of Lubetkin Communications LLC, is offering budget-priced “social media style” video podcasts for individuals and organizations in the New Jersey and Philadelphia region that want to test the value of adding video content to their marketing programs.

The affordable “Elevator Pitch Videos” service provides clients with a 2-3 minute social media video shot informally with a high definition Kodak Zi8 pocket video camera instead of professional level broadcast video equipment.

Professional Podcasts will interview clients for an Elevator Pitch Video, edit the video at the client’s home or business to include titles, graphics, and keyword tagging, and then upload it to the Internet while the client watches. Elevator Pitch Video Podcasts can be posted on YouTube or other popular video sites, embedded into a client’s website, connected to a Facebook profile or an online resume site like LinkedIn, or included as a hyperlink in a signature line in an email message.

The first Elevator Pitch Video features George Warner of, a local business networking organization, explaining the value of members’ circles of influence in growing the BrowseYourTown referral network.


Elevator Pitch videos cost $275 complete, including editing and post-production. More information is at

“For six years, we’ve been producing professional quality, award-winning video and audio content for commercial clients with the budget resources to devote to long-form business video and audio productions,” noted Steve Lubetkin, Managing Partner of Professional Podcasts. “Many individuals and smaller businesses are not in a position to commit to this level of video production, but could still benefit greatly from the dramatic improvement in search results that video can bring to their online presence. This is an entry-level way for these clients to get into online video without having to develop the skills to produce the video themselves”

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC produces audio, video, e-learning, and other multimedia content for businesses and professional organizations. Since 2005, Professional Podcasts has been counseling clients about the effective use of social media, especially rich media content like audio and video podcasts, multimedia, and e-Learning modules, as tools that facilitate two-way communications with customers, employees, and others.

Professional Podcasts received a 2010 Astra Award from the New Jersey Communications, Advertising and Marketing Association (NJCAMA) for its business-to-business audio podcasts for global insurer/reinsurer ACE Group. The firm also shared a 2009 JASPER Award from the Jersey Shore Public Relations & Advertising Association with Take This Journey LLC for a video they produced for Samost Jewish Family and Children’s Services, and won a 2008 JASPER for its audio podcasts for a trade association.

Professional Podcasts produces high-quality audio and video podcasts for Walmart Stores; the National Association of Realtors, Amboy Bank; the American Cancer Society, the American Institute of CPCU/Insurance Institute of America; the CCIM Institute; Sun National Bank; the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NAPL, a graphic communications trade association, NJBankers, a trade association representing major banks in New Jersey, Leadership NJ; the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information and links to audio podcasts are available at

Video podcasts are available at

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