Lubetkin Global Communications’ managing partner Steve Lubetkin contributed an article, “Being the media: How to get your message heard,” for the inaugural issue of CPASolutions, a magazine distributed to 46,000 certified public accountants living and working in New Jersey, Pennsylvania and Virginia.
The magazine focuses on new products, services, and technologies, and is intended as an educational resource for CPAs and other tax professionals.
Steve’s article discusses best practices in producing effective audio and video podcasts for businesses. You can read the entire magazine, and look for Steve’s article (it starts on page 12) on the CPASolutions website.
Download a PDF of Steve’s article here.