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Philadelphia-Based High-Performance Senior Sales Leader Todd Cohen Providing Sales Consulting for Technology Start-Up PhindMe
PHILADELPHIA – October 18, 2007 – Philadelphia-based senior sales leader Todd Cohen, a consultant on successful sales strategies, has been named executive advisor in sales and marketing by technology start-up PhindMe (www.phindme.mobi). In his consulting position with the firm, Cohen provides counsel and direction for PhindMe’s sales and marketing efforts.
PhindMe is developing mobile marketing technologies that will enable local businesses to reach customers through cell phone-based and online content. PhindMe offers its clients easy to use content management, customer relationship management and social networking tools.
“PhindMe is very excited to be able to engage a high level sales professional of Todd’s stature to help us move into full commercialization of our mobile technology for small businesses,” said Chuck Sacco, PhindMe CEO and Co-Founder. “PhindMe started as an MBA project at Drexel University that initially focused on connecting restaurants and customers in the online media. Now that we have oriented our focus to delivering a robust mobile-marketing platform for content partners and advertising syndication partners through a national roll-out, we need the level of professional marketing and sales experience that Todd will provide to our team.”
Todd is skilled at building high performance multinational sales teams and has made significant contributions in environments ranging from small, rapidly growing start-up companies to well-established, large corporations.
Through out his career, Todd and his sales teams have delivered more than $200 million in revenue for leading equipment, education, e-learning and information companies, including Xerox, Gartner Group, Pensare, Thomson, and LexisNexis. Todd’s successful career has progressed from proven individual contributor and repeat President’s Club winner, to innovative sales manager, to accomplished sales executive. Most recently he was Vice President of Sales for Lexis Nexis.
Todd holds a BBA degree from Temple University. He is a member of the American Society for Training and Development, and is active in the American Cancer Society as well as several other charitable organization.
Todd comments on trends and discusses best practices in sales in his website and blog at www.toddcohen.com. He recently released a new white paper, “The Successful Sales Triad,” describing the professional, personal, and emotional components that lead to success for sales executives. The paper is available for free download at Todd’s website.
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