Employees have limited time to spend with communication, so they are reading less, scanning more and hitting the delete button faster. Visual content, such as infographics, slide shares and photo essays, can capture employees’ attention quickly and convey important content.
In this episode of the Lubetkin on Communications Podcast, we feature a conversation with Alyssa Zeff, vice president, Davis & Co., previewing the online webinar she will conduct on visual content and infographics, for the Philadelphia chapter of the International Association of Business Communicators. The webinar, which is open to the public (registration fee required) on April 30, from noon to 1 p.m. More information and registration here.
About the Guest
Alyssa Zeff brings more than 20 years of both agency and in-house communication experience to her role in the consulting group at Davis & Company. She offers strategic counsel, communication planning, project management and creative implementation skills to clients, including BlackRock, BD, Dicom and American Water.
Prior to joining Davis & Company, Alyssa was the senior director, global corporate communications and public relations for BD, a leading global medical technology company, where she oversaw all internal communications, corporate communications and public relations worldwide. Her career began at PR agencies in New York City where she promoted leading sports, consumer, food and healthcare brands.
Alyssa holds a Bachelor of Arts degree in communications studies from Vanderbilt University in Nashville, Tennessee.