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Steve Lubetkin, Public Relations Consultant and Professional Podcaster, Will Speak About Social Media At Philadelphia Legal Marketing Association Luncheon April 12
CHERRY HILL, NJ – March 29, 2007 — Steve Lubetkin, managing partner of Cherry Hill-based Lubetkin Communications and its subsidiary, Professional Podcasts LLC, will discuss business uses of social media like blogs and podcasts at the luncheon meeting of the Metropolitan Philadelphia Chapter of the Legal Marketing Association (www.phillylma.org) on April 12 at the Philadelphia Bar Association’s offices, 1101 Market Street, 11th Floor, Philadelphia, PA.
The Legal Marketing Association is a professional organization of public relations and marketing officers supporting the legal community.
Lubetkin, a 25-year veteran of senior corporate communications positions in Fortune 1000 companies, established the Internet broadcasting division of his communications consulting practice in April 2005. The division was later incorporated as a separate company, Professional Podcasts LLC, which produces high-quality audio and video podcast programs for corporate and institutional clients.
“Blogging and podcasting are becoming increasingly important in engaging clients and prospective clients in a conversation about all sorts of products and services, and professional services firms like law firms need to be able to take advantage of these effective information distribution tools,” Lubetkin said. “Delivering quality content in podcast form, in particular, extends the life and reach of a law firm’s intellectual and legal expertise to a global audience. We’re pleased that the Legal Marketing Association has set aside one of its lunch meetings for this important topic.”
Lubetkin is a veteran broadcast news anchor and technology columnist for the Jewish Community Voice of Southern New Jersey. He is a frequent speaker at professional conferences and other meetings, including a keynote speech last fall in Manila at the National Public Relations Congress of the Public Relations Society of the Philippines.
Professional Podcasts LLC is a leading provider of business podcasting services for corporations and professional organizations. The firm produces podcasts for for ACE-INA, one of the largest insurance companies in the world; the American Institute of Chartered Property and Casualty Underwriters/Insurance Institute of America (AICPCU/IIA); the CCIM Institute, a professional development organization for commercial real estate professionals; NAPL, the trade association for excellence in graphic communications management; Leadership New Jersey; the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar; Brookdale Community College’s Center for Conflict Resolution in Lincroft, New Jersey; Sun National Bank; and for NJBankers, the trade association representing major banks in New Jersey. The firm also produces podcasts for the Philadelphia Chapter of the Public Relations Society of America, and publishes its own podcasts on such topics as public relations, computer technology, bond ratings, and interviews with book authors.
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Editors Note: Mr. Lubetkin is available for interviews regarding the value of podcasting for corporations and other institutions. Please contact Steve at (856) 751-5491 or firstname.lastname@example.org.