Lubetkin's Other Blog Podcast #20: PRSA Philadelphia Chapter Luncheon Speaker, Dr. Joseph Turow, on social networks and non-traditional marketing

In this edition of our podcast, we present the May 2006 PRSA Philadelphia luncheon presentation by Dr. Joseph Turow on the new direction emerging in marketing through social networks and the non-traditional marketing realms developing around viral marketing and social/collective intelligences.

This program was recorded May 24, 2006 at the Inn at the University of Pennsylvania.

From left: Michele Chierici, APR, Chapter President; Dr. Turow; and Gretchen Ramsey, vice president and director of public relations, LevLane Advertising, program chair.(Steve Lubetkin photo)

Download the podcast here (99.5 mb stereo MP3 file, 1:10:46 duration).

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