Some critics of public relations practice suggest that it’s an oxymoron to mention ethical behavior and public relations in the same sentence. Our guest on this episode of the Lubetkin on Communications Podcast disagrees with that criticism – vehemently and successfully.
We present a conversation with Ann Subervi, president and CEO of Utopia Communications, a public relations agency dedicated to the proposition that public relations can be practiced “ethically, transparently and with the highest of principles.”
Ann is the 2010 chair of the PRSA Counselors’ Academy, and a leading advocate of principled, socially responsible public relations practice. She blogs about ethical issues in public relations at The Ethical Optimist Blog.
Steve’s article, “Create your own video to advance your company’s reputation,” with tips on how to produce good quality corporate videos for the web, was published in the June 2010 issue of PR Tactics, the monthly newsletter [Read more…]
Open letter to auto industry executives: You guys need a reality check. You have been spending way too much time in your gated Grosse Pointe communities and not enough time experiencing life the way most [Read more…]
In this edition of the Lubetkin on Communications Podcast, we present a “Meet the Media” Panel conducted by the New Jersey Chapter of the Public Relations Society of America on April 5, 2016 at Rutgers University in Piscataway, NJ. [Read more…]