Steve Lubetkin, APR, Fellow, PRSA, is the managing partner of The Lubetkin Media Companies LLC, the umbrella organization for four digital content production divisions: Professional Podcasts, which produces audio and video content for distribution as podcasts over the Internet; StateBroadcastNews.com, a contract news-gathering organization producing broadcast quality news coverage at the state and local level; Elevator Pitch Videos, producing entry-level welcome and personal resume videos for LinkedIn profiles and websites; and Steve Lubetkin Photography, which produces corporate photojournalism, event and lifestyle photography and videography.
Steve is a seasoned technology futurist. He has included an email address on his business card since 1988.
As a music reviewer, he was one of the first print journalists to use a portable computer to cover a Grateful Dead rock concert — in 1977.
From July 2014-May 2019, Steve was New Jersey/Pennsylvania correspondent for GlobeSt.com, a commercial real estate news website, and a contributor to its sister print publication, RealEstate Forum. StateBroadcastNews.com has provided audio and video news content for GlobeSt.com. In 2019, he began reporting commercial real estate stories for Real Estate NJ magazine.
Steve has also served (from August 2017 to March 2018) as national broadcast news correspondent for CEOReport.com, a news website focused on practical advice for senior executives in small- and medium-sized companies.
Steve also reports on-camera and covers conferences for NJSpotlight.com, a public policy news coverage website focused on New Jersey government and industry; and for clients of StateBroadcastNews.com, a division of The Lubetkin Media Companies LLC.
Steve is co-author, with Toronto-based podcasting pioneer Donna Papacosta, of the book, The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional.
Since 1996, Steve has also been the author of “CompuSchmooze,” a monthly column about technology (frequently with a Jewish focus), in the Jewish Community Voice of Southern New Jersey, a 20,000+ circulation biweekly publication of the Jewish Federation of Southern New Jersey. He added audio and video podcasts to the newspaper column in 2005, and helped the newspaper identify and implement a web-based publishing process for the publication’s website.
Steve formed the firms in December 2004, after a successful 25-year career in corporate public relations, including managing communications during the privatization of Consolidated Rail Corporation in 1985-1987, and supporting completion of the $47 billion Bank of America-Fleet Bank merger. He also helped manage news coverage of the earlier $7 billion acquisition of Summit Bancorp by Fleet Bank.
Steve’s background includes producing and hosting more than 150 investor conference calls a year for Standard & Poor’s, a program that won a 1995 McGraw-Hill Companies Corporate Achievement Award for Excellence in Customer Service, and news anchoring at WJLK-AM/FM Radio, Asbury Park, NJ, and on-air music show hosting experience at WRLB-FM, Long Branch, NJ.
Steve earned an MBA (1994) from the University of Phoenix/ONLINE, a pioneering institution of higher education offering advanced degrees through computer-accessed distance education classes. His participation in the University of Phoenix program was featured in the August 26, 1992 issue of Fortune magazine, the June 10, 1994 issue of Asahi Shimbun, a leading Japanese daily newspaper, and in the January 22, 1995 issue of the Gannett-owned South Jersey Courier-Post, Cherry Hill, NJ.
His MBA thesis, Bond Ratings in Cyberspace: A Study of the Feasibility of Computer-Supported Rating Committees at Standard & Poor’s Ratings Group, surveyed bond analysts’ attitudes toward the use of advanced computer communications technology.
Steve earned a BA (magna cum laude) in Spanish and Philosophy (dual major) from Monmouth College (now Monmouth University), West Long Branch, NJ.
He is Accredited in Public Relations (APR) from the Public Relations Society of America and in 1999 was elected to the PRSA’s College of Fellows, a capstone designation available to public relations practitioners with 20 years of distinguished service to the profession. From 2016-2019 he held the Certified Legal Video Specialist designation from the National Court Reporters Association. He is a New Jersey Notary Public.