A new survey of the advertising industry suggests that morale in many agencies is “low” or “dangerously low.” What’s behind the unhappiness? We chat with Doug Quenqua, editor in chief of Campaign US, the magazine [Read more…]
The New York Times took on the conventional wisdom about Facebook and other social networks being a goldmine for marketers because they enable pinpoint mapping of consumer behavior using “big data.” I’ve been arguing for [Read more…]
The old joke about advertising is that we know half of our advertising expenditure is wasted. We just don’t know which half.
We are honored to have Steve included on this list from 451 Marketing, a Boston-based digital marketing firm: 451 Heat » Top Social Media Strategists to Watch in 2011.
[tweetmeme source=”PodcastSteve” service=”bit.ly” only_single=”false”] CHERRY HILL, NJ – May 25, 2010 – Professional Podcasts LLC, the award-winning audio and video content production company headquartered in Cherry Hill, NJ, has won an Astra Award from the [Read more…]
NEWS RELEASE FOR IMMEDIATE RELEASE News Media May Contact: Steven L. Lubetkin, Managing PartnerLubetkin & Co. Communications+1 (856) 751-5491 or firstname.lastname@example.orgJP Teti, PresidentNJ Communications, Advertising, and Marketing Association (NJCAMA)+1 (609) 896-4100 or email@example.com NJ Communications, [Read more…]