Philadelphia Wealth Management Sales Expert Jerry Block Appearing on “Let’s Talk Sales Culture” BlogTalkRadio Internet Talk Show, March 3 at 4pm

NEWS RELEASE

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner

Professional Podcasts LLC

+1 (856) 751-5491 or steve@professionalpodcasts.com

Todd Cohen, President

Sales Leader LLC

todd@toddcohen.com

Philadelphia Wealth Management Sales Expert Jerry Block
Appearing on “Let’s Talk Sales Culture” BlogTalkRadio
Internet Talk Show, March 3 at 4pm

CHERRY HILL, NJ – February 20, 2009 – Philadelphia-based wealth management sales expert Jerry Block, vice president and sales director with Bank of New York-Mellon (BNY-Mellon), will be the guest on the March 3 episode of “Let’s Talk Sales Culture,” the Internet based live call-in radio show hosted by Todd Cohen, the Philadelphia-based president of Sales Leader LLC.

Block, a veteran sales and organization leader who has successfully built, restructured and transformed sales organizations, will discuss “Upselling in an Down Market” and take questions from the show’s audience.

Listeners can hear the show at http://www.blogtalkradio.com/toddcohen, and can call in with questions for Block at +1-646-929-1341. This episode of the show airs live on Tuesday, March 3, at 4 p.m. Eastern Standard Time. A recorded podcast is available about an hour after the show concludes.

Before joining BNY-Mellon’s wealth management group, Block operated his own consulting firm, developing and executing effective business plans. He previously he led sales and customer support organizations for Precimed, a $60 million Swiss based orthopedic surgical instrument designer, and West Pharmaceutical Services, a $1 billion global pharmaceutical packaging company located in Exton, PA. He also held sales management positions with Hunt Corporation, the Xpedx division of International Paper, Rubbermaid, and Xerox.

Cohen, an expert in creating high-performance sales cultures that achieve significant improvement in a company’s sales performance, launched the talk show program December 18 on the popular Internet talk radio service, BlogTalkRadio. Cherry Hill-based Professional Podcasts LLC is assisting Cohen with technical production of the broadcasts.

“I’ve known Jerry Block for years and benefitted from his knowledge and expertise for that long as well,” said Cohen. “I know how difficult it is to keep a sales organization focused in difficult economic times, and I can’t think of a better guest than Jerry to answer the pressing sales questions in our audience’s mind right now.”

Listeners to the Todd Cohen “Let’s Talk Sales Culture” radio show can also share sales experiences and questions with Todd, either via email (todd@toddcohen.com), the ToddCohen Blog (www.toddcohen.com/blog) or by listening to the live show. There is also a “chat” room function at the www.blogtalkradio.com/toddcohen page that can be used to communicate with Todd during the live program.

“As an effective sales leader and team coach, Todd has already recognized how podcasts would extend the reach of his training and management expertise to a global audience of sales practitioners with portability and convenience,” said Steve Lubetkin, managing partner of Professional Podcasts. “Todd is now taking his expertise into the next channel of social media, Internet talk radio, to broaden the exchange of information with his colleagues in a real-time live Internet conversation.”

About Todd Cohen

Todd Cohen is a high-energy, high-performance sales leader. Since he began his career in 1984, Todd and his sales teams have delivered more than $300 million in revenue for leading equipment, education, e-learning and information companies, including Xerox, Gartner Group, Pensare, Thomson, and LexisNexis. Todd’s successful career has progressed from proven individual contributor and repeat President’s Club winner, to innovative sales manager, to accomplished sales executive. Most recently he was Vice President of Sales for LexisNexis.

In 2009, Cohen will launch a series of seminars and workshops on sales culture on a national basis. The schedule will be available at www.toddcohen.com.

More information and a photo of Todd available at http://toddcohen.com/about/pages/about-todd-cohen/.

About Professional Podcasts LLC

Professional Podcasts LLC, a wholly owned subsidiary of Lubetkin Communications LLC, is an award-winning provider of Internet-distributed audio and video content production services for corporations and professional organizations. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information is available at http://www.professionalpodcasts.com/, and the firm’s video feed is at http://professionalpodcasts.blip.tv/.

About BlogTalkRadio

BlogTalkRadio is a free, web-based platform which allows any user with a phone and a computer to host a live, interactive Internet broadcast. Hosts call into the service by phone, managing callers on the web-based host dashboard. Shows stream live directly from the host’s BlogTalkRadio web page with archives available for all past shows. BlogTalkRadio has been featured on ABC News, The Washington Post, Portfolio, Talkers Magazine, and TheStreet.com. The citizen broadcasting network can be found at http://www.blogtalkradio.com.

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EDITORS NOTE:

Todd Cohen is available to speak about how he is integrating social media like Internet talk radio, blogging, and podcasting into his sales training, coaching, and mentoring activities. He is also available to discuss his wide experience in producing effective sales teams and cultures and to discuss his forthcoming workshop series on sales culture.

Steve Lubetkin is available to discuss how social media and podcasting technology can help organizations communicate effectively with their audiences. Copies of the Todd Cohen Sales Leader Podcasts are available on CD on request.

To arrange to speak with Todd or Steve, please call Steve Lubetkin at (856) 751-5491 or email steve@professionalpodcasts.com.

Todd’s current series of podcasts is available through several channels. On his website, www.toddcohen.com, scroll down to the heading “Listen to Todd’s Podcasts!”

Other channels

RSS feed

http://feeds.feedburner.com/ToddCohenSalesLeaderPodcasts

Apple iTunes Music Store

http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=269675599

or by entering this link in your web browser:

http://www.itunes.com/podcast?id=269675599

About Podcasting

Podcasts are digital audio or video recordings distributed using Internet technology. Visitors to an organization’s website can downloa
d podcast programs for review on their desktop computers, or synchronize them with a portable digital media device. Software programs called “feed readers” or “podcatchers” allow users to “subscribe” to podcasts at no cost, and receive new programs in a podcast series automatically.

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