For Second Year, Leadership New Jersey, Program to Educate Civic Leaders, Produces Podcasts With Cherry Hill-Based Professional Podcasts LLC

NEWS RELEASE

FOR IMMEDIATE RELEASE

News Media May Contact:
Steven L. Lubetkin, Managing Partner
Professional Podcasts/Lubetkin & Co. Communications
+1 (856) 751-5491 or steve@professionalpodcasts.com

or

Michael Willmann, LNJ ‘01
CEO, WMSH Marketing Communications
856-616-2886
michaelwillmann@wmsh.com

For Second Year, Leadership New Jersey, Program to Educate Civic Leaders, Produces Podcasts With Cherry Hill-Based Professional Podcasts LLC

CHERRY HILL, NJ – October 29, 2007 – For the second year, Leadership New Jersey (http://www.leadershipnj.org) has produced audio “podcasts,” or Internet-distributed audio programs, based on this year’s “Forum on the Future of New Jersey,” an all-day conference on issues facing New Jersey held in Trenton October 24.

Cherry Hill-based Professional Podcasts LLC produced the podcasts for the second year for the nonprofit organization that helps civic and business leaders to develop their knowledge of state issues while honing their skills to solve statewide problems.

The firm produced podcasts from the 2006 Forum on the Future of New Jersey that included a keynote address from Gov. Jon Corzine.

“We are very pleased to partner once again with Professional Podcasts to advance Leadership New Jersey’s objective of making New Jersey a better place to live,” said Michael Willmann, CEO of WMSH Marketing Communications in Haddonfield, and a Leadership New Jersey Class of 2001 participant. “Podcasting is especially effective for distributing LNJ’s unique insights, because many of our Fellows– and others active in civic life — are busy professionals who need actionable information and news from us in a portable format.”

“Podcasts dramatically extend the longevity of a daylong panel program like the Forum on the Future of New Jersey, because interested audiences who couldn’t attend can still benefit from the content,” said Steven L. Lubetkin, managing partner of Professional Podcasts and Lubetkin Communications. “Leadership New Jersey has a clear vision for how to use podcasting as a business application, allowing busy and time-constrained listeners to get the information they need — at a time when they want it.”

Again this year, the podcast programs are available to the public for downloading and listening on computers or digital audio players at no charge. Listeners can download the programs at Leader-ship New Jersey’s podcast blog, http://lnjpodcasts.blogspot.com.

The podcasts are also available to listeners through a “subscription” technology that automatically alerts subscriberts when new program content is made available, so that they receive future episodes in the series automatically. (There is no charge for “subscribing” to podcasts). Podcast listeners can also subscribe to the RSS “feed” for the podcast programs at http://feeds.feedburner.com/lnjpodcasts.

The programs are also available at no charge to subscribers to the Apple iTunes Music store (www.itunes.com), at this URL:

http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=201750461.

The 2006 Leadership New Jersey podcast programs remain available to listeners at these web addresses.

Podcasts are digital audio or video recordings distributed using Internet technology. Visitors to an organization’s website can download podcast programs for review on their desktop computers, or synchronize them with a portable digital media device. Software programs called “feed readers” or “podcatchers” allow users to “subscribe” to podcasts at no cost, and receive new programs in a podcast series automatically.

About Leadership New Jersey
Leadership New Jersey’s goal is to expand and improve the pool of the state’s civic leaders. The program, founded in 1986, honors men and women who combine a successful career with leadership in serving their communities. It challenges them to do more.

Each year, LNJ selects a new group of about 50 emerging leaders from more than 100 appli-cants. Fellows come from all parts of the state and from diverse backgrounds in business, government, non-profits, the arts, health care, the professions, and labor. Their politics and philosophies differ, but they share a commitment to making New Jersey a better place in which to live and work.

Leadership New Jersey has received generous financial support from the Geraldine R. Dodge Foundation, ADP, Bank of America, Bell Atlantic, The CIT Group, ETHICON, The Prudential, Merrill-Lynch, AT&T;, Atlantic Electric, Exxon Research and Engineering, GPU, Hoffman-La Roche, Johnson and Johnson, PSE&G;, SME Corporation, and other Partnership members. More information is available at http://www.leadershipnj.org.

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC, a wholly owned subsidiary of Lubetkin Communications, is a leading provider of podcasting services for corporations and professional organizations. Since 2005, Professional Podcasts has been counseling clients about the effective use of social media, like podcasts and blogs (online journals) as tools that facilitate two-way communications with customers, employees, and others.

The firm has produced high-quality podcasts for ACE-INA Insurance, The National Association of Realtors, CCIM Institute, the American Cancer Society, the American Institute of CPCU/Insurance Institute of America, Sun National Bank, the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NAPL, a graphic communications trade association, NJBankers, a trade association representing major banks in New Jersey, Leadership NJ, and for the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information is available at http://lubetkin.net or http://www.professionalpodcasts.com.

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Editors, Note: Mr. Lubetkin is available to discuss how podcasting technology can help organizations communicate effectively with their audiences. Copies of the LNJ podcasts are available on request. Please call Steve Lubetkin at (856) 751-5491 or email steve@professionalpodcasts.com.

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