FolkMedia – Biz Podcast Panel – PC Philly 2007

Business Podcasting: Building community and boosting profits (A Panel discussion) This session will focus on examples of how businesses have extended the benefits of blogs, podcasts, RSS and wikis across their community of customers, clients, partners and employees. Corporate podcasting is about a low cost method of: * Creating dialogue with your customers * Engaging with employees * Boosting bottom line profitability Moderator – Lisa B. Marshall, small business owner, www.lisabmarshall.com Panelist 1 – Joel Mark Witt, producer of FolkMedia.org and MarylandZoo.TV Panelist 2 – Christopher Penn, Financial Aid Podcast and the Student Loan Network Panelist 3 – Paul Kontonis, CEO and Founder of For Your Imagination Panelist 4 – Bill Roswell, Director of Digital News Media for KYW Newsradio Panelist 5 – Steve Lubetkin, Managing Partner, Professional Podcasts, LLC (via Skype video) Each panelist will discuss how they are implementing podcasting/blogging and will share 3 lessons learned from their experience. The first 5 audience members to pose questions to the panel will each receive a free t-shirt, courtesy of For Your Imagination. Wish the session were longer and want to learn more?

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