This is Steve Lubetkin’s primary blog (formerly “Lubetkin’s Other Blog”), where he comments on journalism, communications, and public relations issues of importance, and encourages a dialogue with readers. Steve is a veteran public relations practitioner and a long-time national leader in the Public Relations Society of America. The podcast features seminar programs and interviews about communications, journalism, and other public relations topics.
Panelists:Janet Long, Recruiter, President, Integrity SearchBrian McPeak, Director of Corporate Communications, Rohm and Haas CompanyMary Kate Breslin, Account Executive, The Brownstein Group Public relations professionals can best enhance their careers by seeking opportunities to broaden [Read more…]
5/20/05: Updated link to podcast file. LOBP for March 30, 2005: Features Steve’s March 9, 2005 presentation “How to keep the news media neutral in a crisis,” at the College and University Public Relations Association [Read more…]
5/20/05: Updated link for podcast to our new libsyn.com address. Lubetkin’s Other Blog Podcast is back. Our podcast installment for the week of March 21, 2005 features a dialogue between me and Robert George, assistant [Read more…]
Corporate Communication – Theory to Practice Mentions my lecture at FDU Saturday. Be watching this space for a podcast audio version of the program.
I’m very amused by the political attack being waged against the current Administration for its effective use of such time-tested and valid public relations tools as video news releases. These are the pre-packaged news stories [Read more…]
5/20/05: Updated link to podcast file. Lubetkin’s Other Blog Podcast for the week of March 7, 2005 is available. It’s our first podcast, and it features my keynote speech to the Bank Marketing Association/NJ Bankers [Read more…]
One of the most perceptive observers of the foibles of business leaders today is Lucy Kellaway, who writes the weekly “Business Life” column in the Financial Times of London. Today’s column, “Why executives should steer [Read more…]
The New York Times is supposedly fastidious about making corrections, and yet in two instances recently, where I submitted corrections, or at least alerted them to errors, the errors have gone uncorrected for months. Case [Read more…]